Our
philosophy
Bring creatOrs
together
We are convinced that there are many creators on all relevant social media platforms who take the following quote seriously:
"With great influence comes great responsibility."
On issues like the death of George Floyd, they consciously use their reach to campaign against racism. We want to attract creators with these values to our campaigns and give their followers the opportunity to realize great projects.
Our goal is to attract many creators per project/campaign to create a multiplier effect to maximise the success of the campaign.
Start
campaign
The campaign process is always the same: before the campaign, each creator chooses their own code to allocate donations. Then they are asked to upload a 100% creative free content piece on their social media channels on a certain date, in which they present the project and call for donations via SMS. A ranking on our website then transparently lists the creators who have collected the most donations. This ranking is updated daily.
Build
Project
As soon as the donation target is reached, the Christian Liebig Foundation, together with us and the Ministry of Education in Malawi, will go in search of a location where the greatest need exists. Afterwards, the land is bought by the Malawian state. The Christian Liebig Foundation then commissions a construction company, with whom they have already realized many other projects, to build the buildings on the site.
After completion of the construction, everything is ceremoniously handed over to the community. The Christian Liebig Foundation guarantees a serious operation. For 20 years, all their projects have still been in operation today!
Have a say in the campaign
It is possible to individualize the projects to a certain degree.
As an example, in our last project, pictures with a mixture of Malawian motifs and the characters of the Youtuber Arazhul were painted on the walls of the new classrooms. Of course, nothing can be guaranteed and every customization must be decided in accordance with the local people.
Once the fundraising target is reached, large donors have the option of an on-site visit.
There they get a first-hand impression of the impact of their collected donations, which they can share with their followers.
A unique and fulfilling experience!
Our partners
Christian Liebig Foundation
The Christian Liebig Foundation is our local partner organization and will build our schools. It has already built 22 schools in Malawi since 2003 and is under the patronage of UNESCO eV.
Bildungsspender.de
The organization Bildungsspender.de is our provider of innovative and secure SMS donation infrastructure, which securely transmits over €12,000,000 in donations to social organizations every year.
Our promise
Not a dime
flows to us
We take care of everything
We only work with reputable partners
In order to fulfil our role responsibly, 100% of the donations we receive go to the projects. Not a single cent goes to us, to cover administrative expenses, marketing costs, etc.
Apart from the call for donation on the creator's social media accounts, we take care of all aspects of the campaign. That means, for example, constant contact to the partner organization, convincing other creators, providing a secure donation infrastructure, etc.
In terms of our own integrity, we are committed to working only with organizations that have a reputable, efficient and successful history and record of work.